Tom Brady continues to live a blessed life, as it was reported today that the New England Patriots quarterback has partnered up with Aston Martin. Brady will endorse the DB11, which is a vehicle that is just slightly out of my price range. The car starts at $211,995 and is presumably stocked to the brim with Grey Poupon.
Here’s an Instagram post and a video of Brady’s dorky ass to confirm the news.
What a goddamn dweeb. If you’re not already salty, sports biz maven Darren Rovell has more details on the partnership.
“As a long-time fan and driver, I am honored to join the Aston Martin team at this special moment in the company’s history,” Brady said in a statement.
Because of the price of the car, Schwab said it might be hard to tell if Brady’s connection helps sell them, but monitoring media impressions and awareness is an easier metric to assess.
Brady’s deal will include a content series in which the quarterback will share what drives him while being featured with his car. Brady will also create his own version of the company’s Vanquish S car. Only 12 of those cars will be made and sold to the public.
Will the Vanquish S come with a complimentary pair of UGGs? Great opportunity for Tom to do a little cross-promotion.
Super Bowl rings, boatloads of money, fancy cars, and getting to wake up next to Gisele every morning. Some guys just have all of the luck. If you need to contact me this weekend, I’ll be busy making a Jobu shrine like Pedro Cerrano to lock down a “Madden Curse.”