Gotta give it up to Budweiser for surprising all these Brooklynites in this new video they filmed during NYC Beer Week. These unsuspecting patrons all come for a blind taste test of some “special beer”–they’re expecting maybe a new craft brew–and then admit on camera that they love the stuff after a few sips. “That’s really, really good.”
Then the bomb drops. They’re drinking Budweiser.
This is the newest addition to their “Brewed the Hard Way” campaign.